Wooing Tree Estate

Cromwell

The details.

Client:

Wooing Tree Development Partnership

Location:

64 Shortcut Road, Cromwell

Completed:

Ongoing

Project Partners

Developer
Land Owner
Bank

Project Services:

Development Management

Growing a community among the vines.

Wooing Tree Estate is a lifestyle-led neighbourhood blooming in the heart of Cromwell—where vineyard rows, cycle trails, and mountain views come together to create something truly unique. Built on the land that once housed the original Wooing Tree Vineyard, this masterplanned community blends charm, liveability, and a deep connection to place.

Veros has been part of the journey from the very beginning. In 2019, we helped form the Wooing Tree Development Partnership—a joint venture between the vineyard owners and a Tauranga-based investment group. Since then, we’ve led the project as Development Managers, coordinating everything from consents and design to infrastructure, sales, and delivery.

Built on legacy, designed for life.

From the outset, the vision for Wooing Tree Estate was clear: protect the identity of the land while unlocking its potential. That meant balancing legacy with growth, and making sure the development felt like it belonged here.

We challenged planning norms, reworked density, and secured a masterplan consent under the COVID-19 Recovery Act – one of the first projects in the country to be approved by the EPA’s expert consenting panel.

The original vineyard didn’t disappear – it evolved. While the main vines were relocated to a new site down the road (now producing wine under the Pink Moon label), select rows were replanted as a living buffer around the neighbourhood. These functioning vines wrap the community in a soft green edge, adding character while continuing to contribute to wine production.

Veros has also helped deliver the spaces that bring a neighbourhood to life:

In late 2024, the new Wooing Tree Cellar Door opened its doors, offering a hospitality hub and keeping it as a key-focus .
In April 2025, a new early childhood centre opened, welcoming the next generation of Cromwell locals.
A new pedestrian walkway now connects the neighbourhood safely to the Cromwell town centre, encouraging walking and cycling as part of everyday life.

We’ve made sure our plans line up with the Council’s vision for Cromwell—creating neighbourhoods where people can walk to town and where there’s a real focus on good-quality, well-designed homes. This isn’t just a development- it’s a lifestyle. From day one, we’ve been focused on making sure Wooing Tree Estate feels like it belongs here.

Sean Haynes

Development Director

Where things stand today.

125 new homes have been built, with over 250 people now living in the neighbourhood – and more moving in every month.
Civil works are underway in the central area of the neighbouhood, where a range of home packages will soon be available through our builder partners.
We’re preparing to release the final stage of sections to market in April 2025, marking the last opportunity to become part of this one-of-a-kind community.

Wooing Tree Estate is also closely aligned with Central Otago District Council’s spatial plan for Cromwell, which prioritises walkable neighbourhoods and high-quality, integrated housing close to town.

Check out the latest neighbourhood flyover below.

It’s great to see people of all ages out enjoying the greenways and cycle paths—whether they’re getting from A to B or just out having fun together. That’s exactly the kind of neighbourhood we set out to create from the start.

Stephen Cornwall

Development Manager

Why it matters.

This is more than a development – it’s a thoughtful evolution of place. A community built on the land that once grew grapes and now grows lives. It’s a rare mix of history, lifestyle, and future-thinking design.

For Veros, it’s a proud example of what we do best, taking a bold idea and making it real – strategically, collaboratively, and unrelentingly.

Check out the latest neighbourhood flyover below.

Where you’ll find Wooing Tree Estate.

Wooing Tree Estate